It’s a topic on a lot of business agendas right now — as organizations attempt to decrease their costs, increase their market penetration and focus on their core talents.  More and more of them are talking about outsourcing their sales and marketing services. We’ve come across a number of persuasive articles and presentations that explore the benefits of outsourcing — we’ve included some of them here for download with a brief description of each one.

If you’re having difficulty downloading these reference materials, or if you’re interested in accessing further information about outsourcing, please don’t hesitate to contact us with your questions or comments.

 
 
  • Outsourcing Field Sales – This article (reprinted from the November 8, 1999 Issue of FORTUNE ® for the Manufacturers Representatives Educational Research Foundation) is an in-depth look at how outsourcing addresses the challenges faced by today’s top executives. Examine the difference between reps and distributors, the 18 key benefits to outsourcing field sales, reps as part of the manufacturers’ support system, how EDI supports the sales system, and the myths that surround using manufacturer’s reps.

 
 
 
  • Selling through Manufacturers Representatives – this brochure offers a brief overview of the advantages and disadvantages of selling through Manufacturer’s Representatives and the many reasons for using Outsourced Field Sales including: Multiple-line selling, Territory knowledge, essential marketing intelligence, sales forecasting, support and long-term stability.

 
 
 
  • The Value of Outsourcing – this white paper for manufacturers counters a typical manufacturer’s rationale against outsourcing. Information includes hidden costs absorbed by companies that don’t use reps, the monetary value of hiring reps and what manufacturer’s customers stand to lose without reps.

 
 
 
  • Intel Loves Reps and Says So! - A link to a news article in Electronic Business Online (4/15/03) touting Intel’s sales success since making the change to outsourced sales 4 years ago.

 
 
 
  • Outsourcing- for Customers - A PowerPoint presentation assembled by ERA (Electronics Representatives Association) for InTELaTECH’s Customers explains the key merits of outsourcing sales and marketing.

 
 
 
  • Outsourcing- for Principals - A PowerPoint presentation assembled by ERA (Electronics Representatives Association) for InTELaTECH’s Principals, highlights the key merits of outsourcing today including benefits to customers, cost-savings and commissions.

 
   
   
© 2005 InTELaTECH