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It’s a topic on a lot of business agendas
right now — as organizations attempt to decrease their costs,
increase their market penetration and focus on their core
talents. More and more of them are talking about
outsourcing their sales and marketing services. We’ve come
across a number of persuasive articles and presentations that
explore the benefits of outsourcing — we’ve included some of
them here for download with a brief description of each
one.
If you’re having difficulty downloading
these reference materials, or if you’re interested in
accessing further information about outsourcing, please don’t
hesitate to contact us with your questions or comments.
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Outsourcing Field
Sales – This article (reprinted from
the November 8, 1999 Issue of FORTUNE ® for the
Manufacturers Representatives Educational Research
Foundation) is an in-depth look at how outsourcing
addresses the challenges faced by today’s top
executives. Examine the difference between reps and
distributors, the 18 key benefits to outsourcing field
sales, reps as part of the manufacturers’ support
system, how EDI supports the sales system, and the
myths that surround using manufacturer’s reps.
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Selling through
Manufacturers Representatives – this
brochure offers a brief overview of the advantages and
disadvantages of selling through Manufacturer’s
Representatives and the many reasons for using
Outsourced Field Sales including: Multiple-line
selling, Territory knowledge, essential marketing
intelligence, sales forecasting, support and long-term
stability. |
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Outsourcing- for
Principals - A PowerPoint presentation assembled by ERA
(Electronics Representatives Association) for
InTELaTECH’s Principals, highlights the key merits of
outsourcing today including benefits to customers,
cost-savings and commissions.
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