Why Outsource Your Sales & Marketing?

It’s a topic on a lot of business agendas right now – as organizations attempt to decrease their costs, increase their market penetration and focus on their core talents. More and more of them are talking about outsourcing their sales and marketing services.We’ve come across a number of persuasive articles and presentations that explore the benefits of outsourcing – we’ve included some of them here for download with a brief description of each one.

If you’re having difficulty downloading these reference materials, or if you’re interested in accessing further information about outsourcing, please don’t hesitate to contact us with your questions or comments.

• Fortune Outsourcing Field Sales
• Selling through Manufacturers Representatives
• The Value of Outsourcing
• Outsourcing Field Sales

This article (reprinted from the Issue of FORTUNE for the Manufacturers Representatives Educational Research Foundation) is an in-depth look at how outsourcing addresses the challenges faced by today top executives. Examine the difference between reps and distributors, the 18 key benefits to outsourcing field sales, reps as part of the manufacturers support system, how EDI supports the sales system, and the myths that surround using manufacturer eps. Click here to read “Field Sales” .

This brochure offers a brief overview of the advantages and disadvantages of selling through Manufacturer Representatives and the many reasons for using Outsourced Field Sales including: Multiple-line selling, Territory knowledge, essential marketing intelligence, sales forecasting, support and long-term stability. Click here to read “Selling”.

This white paper for manufacturers counters a typical manufacturer ationale against outsourcing. Information includes hidden costs absorbed by companies that don’t use reps, the monetary value of hiring reps & what manufacturer’s customers stand to lose without reps. Click here to read “Value”.

A cost effective way to get products to market. A link to a news article by The Manufacturer’s Representative Educational Foundation “Building Sales Professionalism Through Certification”.  Click here to read “Outsourcing Field Sales”.